

It’s Shutterstock” campaign, we typed in a search phrase on and added a descriptive word, such as “strange”, “weird”, or “funny”. To create the latest video in our “ It’s Not Stock. Here’s how we found those gems, showcasing just how weird some of the stock assets from Shutterstock’s library are.
#Weird shutterstock images series
To showcase the power of the weird, we recently created “Strange Things.” This 60-second mock trailer of the real trailer for Season 3 of the popular Netflix series Stranger Things features twenty-nine footage clips from our collection. Hello memes of “ bad stock photos of my job” and “ cyber woman with corn” (yes, those are things people have typed into our search engine on ). So goodbye coworkers laughing around a water cooler. Consumers are also becoming increasingly disengaged from generic advertisements and are seeking a more personalized experience in their interactions with brands. With people posting their day-to-day life on social media more than ever before, authenticity reigns supreme.

Whereas a decade ago, an office worker smiling and holding a cup of coffee might have been perfect for a corporate website, today that won’t sell your product or service. According to Google, search interest for “weird stock photos” has more than doubled in the past five years - growing faster than perennial favorites such as “ business stock photos” or “ stock photos of people.” The nature of stock imagery is changing, or more specifically, getting weirder. Discover why weird stock photos and footage captivates audiences in whole new ways.
